A series of cultural events will be held during the festival which was launched in 2018 to lure more visitors to Hoa Island in Pa Khoang Commune to enjoy beautiful cherry blossom. They will include an exhibition of local distinctive culture, community activities and folk games of mountain tribes, agricultural market of the ethnic locals and a space for displaying traditional cuisine of the northwestern region.
Visitors to the festival will also have a chance to explore Japanese tea ceremony, Japanese rice wine Sake and Mong Pe, an aromatic wine of Viet Nam’s northwestern region distilled from maize fermented with a special forest leaves.
The People’s Committee of Dien Bien District, the organizer of the festival, expects that the number of cherry trees in full bloom at the time when the festival takes place will triple that of this year.
The festival is intended to promote the beauty of people and nature of Dien Bien and foster the development of Pa Khoang – Muong Phang tourism complex as the province sets to make Hoa Island a popular destination. Visitors to the island during the festival will be offered free admission.